Paid media involves external, paid promotions to drive awareness and traffic, such as ads, emails, and sponsorships.

Radio Spots | Social Ads | Programmatic Ads Targeted Email | Event Calendar Listings | Paid Search Contests | Websites & SEO

Owned media refers to the platforms and content fully controlled by your business to engage with your audience.

Radio Streaming | Event Calendar | Social Posting Bicoastal Website Content

Earned media is organic exposure gained through reviews, customer interactions, and mentions in media or online.

SEO | Online Reviews | Media Coverage Social Engagement